Ajay is the Asia Pacific Regional Director for YouTube at Google based in Singapore. He has worked closely with some of the region's biggest broadcasters and motion picture companies, helping them partner with YouTube on their their digital video strategy. Ajay spent over fourteen years at STAR Television in India playing a key leadership role and making tremendous contributions: from leading STAR PLUS, STAR ONE, Channel [V], Star Vijay, Marketing, to its content and new media division. His achievements include Channel [V]'s launch of a youth platform, launch of Star's Interactive business in India and the launch of STAR network into South India. Ajay also spearheaded the launch of Kaun Banega Crorepati (the Indian version of "Who wants to be a Millionaire") to record among the highest rated TV show launches in Indian television history in 2006. Shortly before joining Google, Ajay acted as Chief Operating Officer of Sun Network.
The Digital Talent Awards honors individuals who successfully lead their organization by embracing their digital strategy, while influence people to join and develop their common interests, creating a movement and forming the behavior of a broader mass through the use of digital media. This year, the nomination for this category have been validated, with the sub categories are: